Publications & Resources
WPHU’s 2025 Winter Wellness Campaign resources
The Western Public Health Unit (WPHU) has launched our 2025 Winter Wellness Campaign. We would greatly appreciate your support in amplifying these important messages across your networks.
The campaign runs from May to August 2025 and aims to reduce the harm caused by common respiratory infections during winter on our most vulnerable communities.
Key campaign priorities focus on improving:
- COVID and influenza vaccination for older people (aged 65+),
- Influenza vaccination for children aged six months to under five years; and
- Influenza, RSV and pertussis (whooping cough) vaccination for pregnant people (28-36 weeks and 20-32 weeks gestation respectively).
We would value your support in sharing these through your communication channels or at community events to help raise awareness and protect those most at risk this winter.
Please find the campaign resources listed by target audience below
Resources for parents of children aged 6 months to under 5 years
Target audience: Parents of children aged 6 months to under 5 years
Respiratory illness: Influenza
Poster
A4 poster outlining the key reasons to vaccinate children under 5.
Social tile and copy
Protect your little ones this winter.
Children under 5 risk serious illness from the flu. The flu vaccine is their best protection and it’s FREE for children aged 6 months to under 5 years.
It’s safe, effective and easily available through GPs and local councils.
Book your child’s flu vaccine today.
For more information visit, www.wphu.org.au/winter-wellness
Resources for pregnant people
Target audience: Pregnant people
Respiratory illnesses: Influenza, RSV and whooping cough
Poster
A4 poster outlining the three vaccines recommended for pregnant people to help protect both parent and baby.
Social tile and copy
Pregnant? Protect yourself and your baby this winter with 3 free vaccines.
- RSV vaccine (28–36 weeks) – protects newborns from serious breathing illness
- Flu vaccine – safe anytime, prevents severe illness in pregnancy
- Whooping cough booster (20-32 weeks) – protects baby after birth
Book with your GP or maternity provider – you can get all three vaccines in one visit.
For more information visit, www.wphu.org.au/winter-wellness
Resources for over 65’s
Target audience: People aged over 65
Respiratory illnesses: Influenza and COVID
Poster
A4 poster outlining the recommended vaccines for those aged 65 and over to help protect them this winter.
Social tile and copy
Are you 65 or older? Now’s the time to protect yourself this winter.
Get your free flu vaccine. This helps reduce your risk of severe flu.
Stay up to date with your COVID boosters – this helps prevent severe COVID. Most adults aged 65 and over should get a COVID booster at least yearly; and those aged 75 and over every 6 months.
Book today, you can get your COVID and flu vaccines at the same time.
For more information visit, www.wphu.org.au/winter-wellness